* Our agency is a trusted Facebook, Google & Klaviyo Marketing Partner. *
When T & H met us
✔ They had tried setting up their email automations themselves
✔ They had tried using an agency to run their Facebook/Instagram ads for them
✔ They had already started to see some success with what FB ads & emails could do for their brand
But they knew they weren't doing it quite right and could be doing so much better to ensure a consistent flow of sales, enabling them to scale up
When the owner met us, she knew she had a great brand and a beautiful product but she wanted to get in front of more of the right people but wasn't sure how. They always saw strong sales during summer months but the rest of the year was inconsistent which meant it was difficult to manage stock or scale up because of unpredictable sales.
The Problem
T & H recognised that they needed to find the right eCommerce partner who they could really trust to help them generate consistent sales month on month, understand exactly what elements of their marketing was/wasn't working and to help them scale profitably so they could focus on running the business and doing the things they enjoyed.
We began with an audit of their existing ad campaigns & email flows to determine if we saw the necessary elements required to grow their top-line revenue without sacrificing profitability or creating more work for their team. They had some email flows set up in Klaviyo and were running FB ads via an agency but it was clear to see there was a lot of room for improvement.
So we did a Free, no obligation, no strings attached audit and here's what we found...
Problem #1
There were basic emails flows set up but they weren't converting as highly as they should have been. They weren't hitting the right benchmarks and therefore were losing them sales.
Problem #2
There were basic emails flows set up but they weren't converting as highly as they should have been. They weren't hitting the right benchmarks and therefore were losing them sales.
Problem #3
There were basic emails flows set up but they weren't converting as highly as they should have been. They weren't hitting the right benchmarks and therefore were losing them sales.
The Solution
We first audited their account and in that process discovered that there was a lack of data in the account and sales weren't properly being tracked since the iOS changes took place. As a result, they did not truly understand which campaigns were profitable or not. We advised them that regardless of who they proceed with, they urgently needed to implement additional tech stacks & data to be able to better track and attribute the results. Vital as they wanted to scale.
Further in the audit, we found that the email flows weren't performing as well as they should be and as a result it was losing them money - especially as they were spending a decent amount of ad spend.
This was a significant opportunity to generate additional revenue and ensure their ad spend was generating maximum ROI.
Additionally, we found that a lot of the traffic that was being driven to the store wasn't converting which meant they were just burning through ad spend. We were keen to help them understand where the breaks in the funnel were so we could help them fix this, increasing their site conversion and ultimately their sales.
When we began working together, we implemented our multi-channel growth program so that they could generate more revenue without initially investing more ad spend to enable them to become more profitable and scale the business up.
🏆 Top-line revenue grew 4 x from £15k/month to £74k/month in 60 days, outside of their busiest season, meaning they had the confidence to invest more in growing their winter collection.
🏆 Their Meta return on ad spend increased by 5 x from 1.48 x ROAS to 7.65 x, meaning they went from break-even to highly profitable, allowing them to invest more ad spend into the account.
🏆 Their Klaviyo email marketing revenue went from 16% of total sales (£18k) to 44% of total sales (£51.92k) because we were able to encourage more customers to repeat purchase.
🏆 The brand owners went from feeling unsure on how to get out of the stunted growth phase they were in to feeling really confident about the future of the business and growing it to 8 figures. They were finally in a place where they could also trust their marketing was working and bringing in enough money to hire a team and also to be able to focus on the areas of their business that they loved.
In less than 60 days, we scaled their revenue by 4 x achieving a 7.65 x return on ad spend!
Curious to know if your business can get results like this? Find out on a free strategy call to see if we can help your business grow through paid social, search & email.
Here are the services we provided to get T & H these results:
Meta Ads
Facebook & Instagram ads are the most effective for finding new customers and scaling your brand. Our ads are engineered for performance, the kind that moves the needle for e-comm stores.
Google Ads
Search, display, and remarketing audiences are in a different mindset from Meta ads. Extremely powerful for driving high quality traffic to your site and generating a high return on ad spend.
Email Marketing
When combined with social and Google ads, your email marketing is extremely powerful for turning prospects into customers and ensuring your customers continue to buy from you.
Results like these are replicable. How do we know? Because it's what we live and breathe.
We help eCom brands grow their online sales profitably with paid social, search and email so that they can get out of the day-to-day operations and focus on the things they do best.
We help eCommerce stores explode their sales, revenue and ROI through Facebook, Instagram, Tiktok, Pinterest, Google ads & Email marketing!
On top of running an agency, Laura started her very own eCom store to understand what it's like to be in your shoes (yes - we've been in the trenches with you and have REAL e-comm experience) alongside managing millions in media spend for various clients, we have some serious know-how.
If you've ever tried growing your eCom brand before via online marketing, you'll understand exactly how much more complicated it really is (especially since the iOS updates) but also how rapidly the platforms and algorithms change - and that doing them wrong will end up costing thousands.
We let entrepreneurs like you focus on your zone of genius by taking the whole process off your hands. We'll build out your entire marketing ecosystem including your paid social ads, Google ads & email campaigns until we crack the results you're after.
This is what we LIVE & BREATHE. Are you ready to step it up a notch?
ROAS King is an agency that specialises in helping eCom brands to grow and scale. As a diverse team of highly skilled experts, we create full growth strategies across paid social, search & email that gets results.
In addition to running Meta, Google, TikTok, Pinterest ads & email marketing for our clients, we have our own eCommerce store and understand every single aspect of growing a successful brand so we can help you focus on what you do best, while we scale your business.
We've trained with some of the world's top digital marketers and our founder Zaid, consult to many different eCom businesses and are currently doing a podcast tour so listen out for them on some of your favourite shows!
Remember when we said we could do it over and over again? Here are some results we've generated for other clients.
From £0 to £30k/month in sales for a pet brand in 3 months. Our own e-commerce store was brand new and over Q4 we went from scratch to £30k/month and scaled up to £100k/month.
4 x ROI for a women's fashion brand in their first month! A sustainable, slow fashion company could not achieve over a 2 x return on ad spend via their paid social ads and they were losing money. We helped them achieve a 3 X ROAS (return on ad spend) meaning £10k in and £30k out in their first month of working with us, finally generating profitable returns. This helped them have the confidence to put more money into ads and scale their company faster.
From £50k to £100k/month in sales for an outdoor fashion brand in 2 months. This brand had grown organically over 12 months but couldn't seem to break through the £50k/month cap. We implemented their automated email flows and weekly email campaigns while taking over their Google campaigns and have just hit their goal of £100k/month. We will double this over Q4 and be well on the way to helping them become an 8 figure brand.
Generate £500k/month in sales for a homeware company over a 12-month period!
A homeware company were spending £2k/month when we started working with them. We helped them scale up from £2k/month ad spend to £80k/month ad spend and generate over £500k/month in sales, becoming one of the largest companies of their kind in the United States.
Site conversion increase of 1.4% for a childrenswear brand in 90 days.
A childrenswear boutique we've helped increase their site conversion rate by 1.4% before we started running ads for them! (Because if you run an e-commerce store you'll understand this is VITAL) We didn't spend any additional budget to get them bigger returns, we simply helped them better optimise their website = more money!
NB: If you're a good fit and we jump on a strategy call together, we have real case studies and live examples to show! It's easy to make claims but we have a lot of results to back them up!
So we did a Free, no obligation, no strings attached audit and here's what we found...
* Our agency is a trusted Facebook, Google & Klaviyo Marketing Partner. *
Our results speak for themselves...
➡ A home & giftware company grow to £65k per month revenue in 6 months!
A home & gifting company - We've helped them grow to £65k revenue per month and we're rapidly scaling up, consistently achieving a minimum of 4 x ROAS using Facebook & Instagram Ads. We've also helped them tweak their website for better conversion.
Budget spent: £13,987.74
Number of purchases: 2632
Sales revenue generated: £65,828
Return on ad spend: 4.71 X
➡ Jewellery store with low AOV generate 3 x return on ad spend!
A great business with lovely product, we knew we could really help them scale and generate some positive returns post iOS as they were struggling with their current agency. These are the results over the last 30 days on FB, overall they achieved £120k in sales for the month which was their best ever month!
Budget spent: £21,077
Number of purchases: 2612
Sales revenue generated: £63,072
Return on ad spend: 2.99 X
➡ A faux plant company grow to $500k per month in sales over a 12 month period!
Faux plant company (worldwide but based in the US) - we've taken them from $2k/month ad spend to $80/month ad spend and generate over $470k/month in sales over a 12 month period.
Budget spent: $83,692
Number of purchases: 3,783
Sales revenue generated: $477,940
Return on ad spend: 5.71 X
* Our agency is a trusted Facebook & Google Marketing Partner. *
⭐ E-commerce store owners generating over £30k/mo! ⭐
What Some of Our Amazing Clients Say
"Within 3 months they had done a 30 x increase on revenue and within 6 months we're looking like we'll hit a 50 x increase on revenue!"
"In the next 6 months we are expecting 50% increase in our sales"
"Even my daily sales are increasing from day to day"
"Last year they helped us achieve just shy of £100K in sales over the Q4 period and this Q4 we're on track to scale this even further and generate higher profits"
"They have successfully implemented a clear and simple processes, which gives us a consistent growth pattern from quality, price qualified leads."
"I really trust him approachto Facebook marketing and would urge any other business to reach out to him. He's a true professional and a delight to work with as well!"
"They are extremely knowledgable and passionate with their work and have increased my clientele and leads with a high conversion rate."
"The team was able to launchmany responsive pages with mobile-optimized lead gen forms that converted 50% higher than previous versions!"
His attention to detail is invaluable and his overall understanding of the industry help his clients to make the best decisions to ensure successful ROI.
"ROAS King should be your go-to destination if you''ve an Ecom biz and want to grow profitably through Facebook Ads."